Parents Prefer Easter Gifts (And Chickens) Over Candy to Fight the Pandemic Pounds

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Contact: Kelly Tills, Author Phone: +1 650-762-9060 Email: [email protected]

Parents Prefer Gifts (And Chickens) Over Candy to Fight the Pandemic Pounds
Easter Basket Trends for The New Normal

Oakland, CA. April 11, 2022—While some states have been open for a while, many others are just now beginning to venture back out into the world. For many parents across America, this Easter may be the first “normal” holiday they’ve had in years. As the time to stuff those baskets nears, we’ll see some trends among parent’s gift buying:

Learning about chicks - Similar to toilet paper, in 2020, there was frenzied purchasing of baby chicks. Two years later, parents across America have used their backyard coops to teach about science, biology, and even math. Gifts with a learning tie-in to chickens, eggs and their adorable offspring will be popular.
Guilt buying - We have no idea what generational trauma the COVID era will leave on kids, except that there will be one. Parents already feel guilt and worry about this. And guilty parents do one thing very well: overcompensate. We can expect to see bigger, more gift-stuffed baskets.
Even less candy - The desire to displace some treats in the basket with less sugary gifts isn’t new. But with extra pounds caused by the shutdowns, homeschooling and canceled sports, parents will look for even more ways to stuff those baskets with non-candy items—the more space they take up, the better!

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About Kelly Tills

Kelly is the creator of her own uniquely shaped family. She writes silly, funny books for kids. Feminism, inclusion, and potty humor are her jam.

Kelly’s made a game of teaching her kids how to spot bad old ideas, which has led to a family list of children’s books which support modern values. Some favorites are Julian is a Mermaid, Boys Wear Pink and, of course, Good Night Stories for Rebel Girls.

Kelly’s children’s stories are perfect to read aloud to your little humans, or to have your older kids read themselves (hey, let them flex those new reading skills!). The books she produces are dyslexia-friendly.

Quotes

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“I believe kids are fabulously weird, and their stories should be too.”

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“When my first child was born, we were given an entire collection of classic books. I was thrilled to share these stories from my own childhood with my daughter, but that excitement quickly dampened as I opened them up: racism, misogyny, body-shaming, you name it. Even the young white males who are held on a pedestal are fed heart-breakingly toxic ideas. I started writing because I was tired of constantly changing words or addressing out-dated ideas on the fly.”

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“You don't need to have a dyslexic brain to be a dyslexia advocate. You just need to be willing to put in a little effort so that every child that is capable of succeeding, does. It takes a village.”

KELLY TILLS
Member of the International Dyslexia Association and the Society of Children’s Book Writers and Illustrators. ©2022 FDI Publishing LLC, All rights reserved Privacy |Terms of use